For Immediate Release

zipLogix™ Launches zipEssentials™ for zipForm® Plus Users

zipEssentials™ is the integrated email marketing solution for agents and brokers to deliver move-related savings to clients

Fraser, MI – January 19, 2017 – Real estate agents and brokers using zipForm® now have the ability to provide their clients with targeted discount offers from national, regional and local move-related vendors. zipEssentials™ offers a new functionality embedded in the zipForm® Plus platform that produces customized email campaigns generated with the purchase or sale of a home. This integrated service is made possible due to a partnership between real estate technology leader zipLogix™, creators of zipForm®, and MooveGuru.

"We're continuously thinking of new ways to help our customers better serve their clients while using our transaction platform," said zipLogix™ Chairman Mark Peterson. "Our partnership with MooveGuru allows us to give our customers a valuable tool to help their clients save time and money during and after the moving process. zipEssentials is the perfect tool for real estate professionals to differentiate themselves and stay top of mind with clients."

When an agent or broker is ready to get started, they open the desired zipForm® Plus transaction, open the "services" tab and click "Go" for zipEssentials™. After following the simple onscreen instructions zipEssentials™ by MooveGuru program will send targeted emails based on their closing date. Emails contain move-relevant savings vouchers for clients on behalf of the real estate agent. For example, a few days after couple moves into their new home, they receive a voucher from Home Depot two miles away. All emails are branded to the agent and are delivered directly from the agent's email address.

"We know that the move is a stressful and costly event for buyers and sellers, and we are happy to be working with zipLogix™ to provide real estate agents with the resources to help their clients," said MooveGuru founder Scott Oakley. "MooveGuru believes that every coupon sent is an opportunity for the agent to help their customer save money and know that the agent provides more than traditional buying and selling services." 

For more information on zipEssentials™, visit www.ziplogix.com/zipessentials.

Fraser, Mich.-based zipLogix™ is a technology company created by, owned by and working for real estate professionals to improve productivity and efficiency industry wide. Its software automates and simplifies the repetitive and complex steps of real estate transactions, and is used by more than 650,000 real estate professionals across the country.

MooveGuru, headquartered in Atlanta, is dedicated to Connecting Marketers to Movers. MooveGuru offers custom email campaigns providing move-related coupons to buyers and sellers. Working with real estate service providers including MLSs, associations, brokerages, transaction management companies, utilities, mortgage companies, and title companies, MooveGuru reaches buyers and sellers in the United States and Canada.

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